M&A advisory and business finance firm Hilton Smythe has appointed globally recognised PR, influencer and social media agency Smoking Gun as its retained B2B PR agency.
Smoking Gun was selected for its deep understanding of the B2B media landscape, bold creative thinking and proven track record of delivering strategic campaigns that drive real business results.
Headquartered in Manchester, Hilton Smythe operates nationwide, providing director-led support and expert guidance on acquisition and sales deals ranging from £1 to £20 million.
The business has specialist experience across sectors including retail, hospitality, healthcare and manufacturing, the firm is widely regarded for its ability to unlock value for business owners across the UK.
Smoking Gun has been tasked with elevating Hilton Smythe’s profile as expert M&A advisors and supporting its ambitious growth plans. The partnership has already secured coverage in key media targets.
Caroline Aspinall, Commercial Director and Head of B2B at Smoking Gun, said: “Smoking Gun is known for bold campaigns that challenge expectations and spark action. In the B2B space, we pride ourselves on cutting through the noise with creative ideas that make brands impossible to ignore.
“Hilton Smythe has given us an important brief, to establish them as the corporate finance partner of choice in the region and amplify their offer that makes them stand out against competitors.
“Over the coming months we will realign their comms proposition and ensure that we build trust, drive credibility and increase awareness of Hilton Smythe.”
Gareth Smyth, co-founder and CEO of Hilton Smythe, said: “We are entering a pivotal phase of growth, particularly focused on expanding our presence in the North West and positioning ourselves as specialist M&A advisors.
“Smoking Gun stood out for their exceptional media expertise and strategic insight. We’re excited to build a powerful partnership that supports our evolution and showcases the true value we deliver.”
Smoking Gun’s B2B division delivers campaigns for a diverse portfolio of clients including University Academy 92, BWH Hotels GB, American Golf, Landwood Property Group and Variety, the Children’s Charity.
The agency is the current holder of three Gold B2B Campaign of the Year awards, as well as the Gold AMEC Award for Best Use of a Measurement Framework.
—
SMOKING GUN
Smoking Gun is the agency for ballsy brands with brains, working with major organisations including Philips, Alton Towers Resort, American Golf, Brother and Best Western Hotels to drive publicity, change perception and persuade audiences to act.
Its 3i process comprises Inspired insights, Ingenious ideas and Intelligent Measurement, a methodology which has seen it win 100 peer judged industry awards including eight global effectiveness gongs.
HILTON SMYTHE
Established in 2011, Hilton Smythe is an award-winning business and finance brokerage, corporate finance and advisory firm, helping a broad range of corporate clients to buy, sell and finance their businesses.
Headquartered in Manchester with nationwide reach, the team supports entrepreneurs and business owners across sectors including retail, hospitality, healthcare and manufacturing.
Led by founders Gareth Smyth and Craig Graham, Hilton Smythe was created to challenge the outdated norms of corporate broking.
Adept in managing deal sizes from £1m to £20m, clients benefit from director-led support and deep industry knowledge, whether planning an exit, acquiring a business or raising capital.
Beyond business sales and M&A, Hilton Smythe provides retained support to strengthen day-to-day operations. This includes tailored financial solutions such as asset finance, commercial and bridging loans, development and structured finance, invoice funding and Sharia-compliant options.
Every success story is built on upfront advice, honest guidance and a commitment to exceptional service.
For more information, visit www.hiltonsmythe.com
